About The Brand

E.Basics is a Dubai-based fashion brand, established in 2023 by an Emirati female designer with a vision for effortless style. We specialize in timeless, simple, and basic everyday wear — thoughtfully designed to suit modern lifestyles while embracing minimalism and comfort.

Our Mission

To design and provide affordable yet sophisticated daily wear pieces.

Each piece is crafted to be versatile, modest, and long-lasting — essential staples that go beyond trends and seasons.